Blogging is Your Most Powerful Digital Marketing Tool the purpose of a blog is to aid marketing to a point where the content you deliver is targeted specifically to the wants and needs of your audience. Provide answers to their most commonly asked questions or provide advice to areas within your niche that your business is an expert on.
One of the most common ways bloggers make money is through placing ads on their site. There are two popular types of ads: CPC/PPC Ads: Cost per click (also called pay per click) ads are usually banners that you place in your content or sidebar. Each time a reader clicks on the ad, you are paid for that click